Tuesday, July 05, 2005

After a privacy breach, how should you break the news?

Larry Ponemon, of the Ponemon Institute, writes in ComputerWorld about how to break the news of a privacy breach to your customers. All makes sense:

After a privacy breach, how should you break the news? - Computerworld:
  • Timeliness is important.
  • Document the issue.
  • Don't sugarcoat the message.
  • Provide support.
  • Show me the money.
  • Personalization creates trust.
  • Adjust the message to fit the severity of the breach.

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