After a privacy breach, how should you break the news?

Larry Ponemon, of the Ponemon Institute, writes in ComputerWorld about how to break the news of a privacy breach to your customers. All makes sense:

After a privacy breach, how should you break the news? - Computerworld:

• Timeliness is important.
• Document the issue.
• Don't sugarcoat the message.
• Provide support.
• Show me the money.
• Personalization creates trust.
• Adjust the message to fit the severity of the breach.