Interestingly, the T-Mobile incident involving Paris Hilton appears to have increased sales of the company's Sidekick II phone/pda/camera:
Technology News: Technology: Hacked Hilton a Boon for Telco:
"A socialite's nightmare is a cell phone company's dream.
T-Mobile stores in New York are selling out of Sidekicks (a handheld device that stores information online) despite or, more likely, because of that fact that celebrity phone numbers and naughty pictures were stolen off one belonging to bad-girl heiress Paris Hilton.
'We had an unusually high demand this week,' said one Manhattan store employee...."