Larry Ponemon, of the Ponemon Institute, writes in ComputerWorld about how to break the news of a privacy breach to your customers. All makes sense:
After a privacy breach, how should you break the news? - Computerworld:
- Timeliness is important.
- Document the issue.
- Don't sugarcoat the message.
- Provide support.
- Show me the money.
- Personalization creates trust.
- Adjust the message to fit the severity of the breach.